Employees in this classification perform various complex technical and administrative functions related to communications efforts to provide vital support and information for both internal and external audiences highlighting Ontario International Airport’s (ONT) growing portfolio of programs, airlines, route development, and concessionaires. Incumbents will draft, coordinate, pitch and facilitate communications about ONT’s brand and the organization to audiences, maintaining an authoritative location for content and collaborating with other organizational units to draft effective, inclusive, and timely communication.
The Communications Specialist II is the advanced-level class within the Communications Specialist series and is expected to utilize and apply skills and knowledge to perform the duties identified below. Incumbents within this classification initially perform complex assignments and receive increasingly complex duties and responsibilities as experience is gained. This role reports to the Marketing and Communications Manager, who manages the Ontario International Airport Authority’s (OIAA) implementation of marketing and communications efforts and initiatives.
Important and essential duties may include, but are not limited to the following:
- Brand storyteller and writer for all internal and external audiences.
- Contributes to the development of project-based communications plans; implements internal communications plans.
- Contributes to crisis communications plans/programs and public relations tactics through appropriate channels.
- Produces brand-voice and tone editorial and advertorial content for ONT’s internal and external communications, in collaboration with the Public Information Officer (PIO).
- Makes contributions to the editorial calendar; collaborates across departments to develop story ideas, timelines and milestones to drive internal and external engagement.
- Maintains an active list of press contacts, in industry and mainstream media contacts.
- Outlines, drafts, and produces a variety of communications and creative materials including internal announcements, website and intranet copy, video scripts, executive talking points, newsletters, signage, presentations, invitations, and other related projects in a high-quality and timely manner.
- Conducts interviews with key stakeholders and various divisions and departments
- Drafts and contributes to relevant content for the intranet; supports internal social media team by creating strong, persuasive, brand-voice content.
- Helps ensure communications and campaign materials effectively communicate key messages, including the organization’s business objectives, values, mission, and priorities.
- Supports execution of events such as public events, video production, press days, tours as assigned, and other internal events.
- Works collaboratively with business unit/functional areas and other communications staff in the completion of projects from initial concept to distribution.
- Tracks metrics in PR listening tools to monitor the coverage and effectiveness of targeted multi-channel communications.
- Contributes to multiple projects simultaneously in an organized fashion.
- Operates as an excellent verbal communicator with strong written skills and fastidious attention to detail.
- Ensures brand consistency across all communications and marketing materials.
- Ability to work under pressure and under tight deadlines.
- Does related work as assigned.
- May occasionally be assigned to other duties for training purposes, team needs, or to meet technological changes or emergencies.
PROFILE OF THE IDEAL CANDIDATE
- Possesses subject matter expertise and a track record of accomplishment in all or many of the disciplines outlined
- Possesses outstanding attention to detail and accuracy
- Possesses strong writing, editing, and storytelling skillset
- Demonstrated experience with content creation including newsletters, captions, editorial, and advertorial in brand voice and tone, etc.
- Heightened awareness surrounding how to craft messaging in a way that is inclusive, intentional, thoughtful, and encompassing of our core values
- Possesses strong written and oral communication skills
- Seasoned crisis communicator
- Ability to manage a heavy workload, prioritize what is important, adhere to tight schedules and deadlines, be proactive, and stay cool under pressure
- Possesses excellent collaboration, organizational, and presentation skills
- Possesses hands-on experience in editing for brand voice and tone
- Ability to understand and apply complex policies and procedures fairly and consistently
- Adept at organizing, meeting deadlines, and multi-tasking
- Ability to work in a highly demanding, rapidly changing, and fast-paced environment
- Possesses the ability to interact effectively and courteously with employees at all levels of the organization, outside agencies, public/private groups, and the general public
- Maintains familiarity with the airport's infrastructure, airline carrier operations, and the communities served
- Ability to develop and establish strong working relationships with key partners as demonstrated by the level of two-way communication and feedback
- Ability to handle high-profile incidents effectively, appropriately, and tactfully
- Possesses excellent command of the English language, including spelling, grammar, punctuation, and syntax
- Strength in accountability and follow through
- Ability to consistently demonstrate the Core Values of OIAA
- Background in journalism, copywriting, editing, and/or creative writing
Any combination of education, training, and experience that would likely provide the knowledge, skills, and abilities to successfully perform in the position.
- Equivalent to a Bachelor's Degree in Communications, Public Relations, Journalism, or a closely related field is required.
- Four (4) years of experience in creating and maintaining internal communications, preferably at a rapid-growth organization.
- Previous professional experience or familiarity with a medium to large commercial airport is desirable.
- Proficiency in programs such as Cision and PR Newswire is desirable.
LICENSES / CERTIFICATION
- Valid Driver’s License equivalent to a California Class C driver’s license
- Acceptable driving record at time of appointment and throughout employment
- Ability to pass all background / reference checks, knowledge examinations, as well as aptitude tests necessary to obtain an OIAA employee badge at ONT
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Finger dexterity to utilize a keyboard to input information on a computer
- Ability to lift and carry files and other media weighing up to fifty (50) pounds up to a distance of approximately 20 feet
- Ability to access areas owned or leased by OIAA
- Ability to work effectively for long stretches of time on an unpredictable schedule, typically in high-pressure situations
The work environment characteristics described here are representative of those an employee might encounter while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Climate controlled office environment
- Passenger airline terminals including operations areas not open to the public
- Routinely uses standard office equipment including computers, phones, photocopiers, filing cabinets and fax machines
This is an at-will, exempt position. Only a valid and properly executed employment agreement may alter status as an at-will employee. Verbal contracts are not valid. The employment relationship may be terminated at the will of either party upon notice to the other. As an at-will employee, there would not be an established property interest in continued employment with OIAA.